Services
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 channel-360 Advantage Services
Mid-sized companies (100-500 employees) operating in the channel typically have staffed channel
programs under constant pressure to produce quarterly sales growth. When channel sales flatten
or decline it signals the onset of problems that have already occurred. Unchecked, these problems
lead to sales momentum loss and deepening resentment toward the channel. Internal channel staff
may lack the resources, experience, or tools to make appropriate changes quickly.
channel-360 provides a plan for companies to quickly reestablish competitive advantage in the channel.
In addition, channel-360 can work with your internal staff to help implement your new plan, provide
coaching for sales or channel development personnel, explore new areas of channel focus, recruit partners,
understand how to best target new product launches in the channel, and assist in driving sales results.
channel-360 can provide guidance to ensure sales results continue to stay on track in the future.
Program Assessment
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channel-360 will provide an assessment of the
strengths and weaknesses of your existing
program, an updated channel value proposition,
and recommendations for enhancements to
executive management. |
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The
engagement process consists of a management
questionnaire, internal & external research (as
defined in the Advantage Design template), and a
final presentation to management - all within 8
weeks. |
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Benefits include the application of expert
industry guidance to get your channel program
back on track toward increased sales. |
Custom Projects
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channel-360 can provide projects tailored to
your specific needs, such as recruitment of
marquee partners, expansion into international
geographies, changes in channel focus to
compliment new product introductions, coaching
of internal channel development staff, or
advanced channel sales skills training. |
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Specific project & timelines for the engagement
process will be agreed upon after completion of
the Advantage Program Assessment project. |
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Benefits include the application of expert
council toward the creation of new channel
initiatives, program improvements, or coaching
and skills training to increase your channel
results. |
Semi-Annual Audit
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channel-360 will provide a summary of research
findings on the current effectiveness of your
channel value proposition, an updated channel
value proposition, and an updated target partner
profile (if necessary). |
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The
engagement process includes partner research,
internal research, and a presentation to
management – all within 6 weeks. |
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The
key benefit is keeping you vital to your
partner’s success. |
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Free Consulation
Information Request
For more information about the channel-360
Assessment Service and a free phone
consultation, please
click here.
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